GRAND OPENINGS
New Evereve stores open across the country every month, and with that comes a cascade of marketing work to promote it. Below shows an example of an email series and social graphics for marketing a new store.
PROCESS:
Create multiple email and social design concepts using imagery that will be relevant on the send date and grand opening week. In each email, pair imagery together that is cohesive in mood, color and also works with inventory and location. Ensure designs show a variety of product types and diverse model looks. After design approval phase, ensure designs are ADA compliant, export images, optimize imagery, code emails within Klaviyo, review test sends and schedule.